Posted on Thursday, November 29th, 2012 and is filed under Clothing. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your site.
New collection showcased at exclusive media preview
November 29, 2012, Bangalore: Bhima Jewellers today unveiled a new collection under their
Diamonds from Bhima range; at an exclusive preview held for the media community. The collection which showcases Bhima’s penchant for quality and design will be available to public from the first week of December 2012 at all Bhima outlets in Bangalore and Udupi.
Iconic symbols of style, refinement and aspiration for those who prefer the finer things in life; each piece in the Diamonds from Bhima Collection has a level of detailing and precision crafting that makes it distinctive from jewellery available anywhere else.
A key feature of all Bhima jewellery is the stringent quality process followed. Bhima has an in-house team of quality control professionals who check for gem quality at every stage of the jewellery making process. Since Bhima design and manufacture all their jewellery, each piece is an exclusive design and certain designs are only available in select Bhima showrooms.
Mr. B. Krishnan, Director & Chairman, Bhima Jewellers, said “Quality is at the heart of Bhima. Our customer’s unfailing trust in us always inspires us to do the maximum possible to ensure we deliver only the best”.
The new collection unveiled today takes inspiration from a number of sources with the designs being classified under a colour according to the design inspiration. The Green pieces are inspired by elements from nature – flowers and leaves. Set in 18 carat yellow gold and featuring exquisite Zambian emeralds and round, brilliant, rose cut and marquise diamonds, the rich green of the emeralds brings the freshness and green of deep mysterious forests to the jewellery.
Passion is the theme in the Red collection. Designed keeping in mind the Bhima bride the range marries rich traditional heritage interlaced with modern and vintage accents.
A net full of diamonds with different shapes and cuts, literally a galaxy of floating stars, look to catch the eye of the sophisticated and chic modern woman in the Maroon range.
The Blue range represents a range of classic jewellery. Inspired by the dance of the peacocks under a beautiful moonlit night sky, the ancient Indian motif is highlighted by pearls in these regal pieces.
Ms. Shilpa Bhatt, Director, Bhima Jewellers, and the creative brain behind each design said, “With particular attention being given to infusing style, attitude and glamour to the entire collection, each piece of jewellery has been crafted keeping a woman of substance in mind.”
Speaking on the occasion, Ms. Rashmi Vinod, Director Bhima Jewellers, said, “Bhima has always been known for its beautiful gold jewellery. Though we have always had diamond jewellery as well, with the new collection we are setting out to create exquisite pieces which can become a family heirloom and at the same time there are innovative lighter pieces which one can wear every day. We want to cater to everyone’s jewellery desire.”
The Diamonds from Bhima range comprises complete sets of diamond jewellery, show stealing neck pieces, earrings, bangles, rings and even a men’s jewellery range. Prices start from Rs.10,000/- onwards and vary according to the design and stones used. The collection is available in Bhima Jewellers stores across Karnataka, Kerala and Tamil Nadu.
Founded in 1925 by K. Bhima Bhattar, the Bhima brand has a legacy built on honest workmanship and ethical business practices, a legacy that has inspired the abiding trust of generations of customers. At Bhima, our values and our jewellery are designed around the customer and it is our mark of distinction in being the benchmark of purity and style. Today, with operations spread across Kerala, Karnataka, and Tamil Nadu, we gratefully cherish customer trust in us, beyond a lifetime to generations and consistently strive to be always – The most trusted jeweller since 1925.
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